The plotline is thin and familiar, but the soundtrack is solid—that is to say, near brilliant. Which makes the film’s unanticipated success even more remarkable. Conservatively advertised, it’s gained a loyal following spurned almost entirely by word-of-mouth. It’s the same spontaneous campaign that made other notable low-budget features—namely, My Big Fat Greek Wedding and Napoleon Dynamite—sleeper hits. Sometimes, in a season of multi-million-dollar blockbusters, when you begin losing faith in your fellow moviegoers, they can surprise you.
by Adam Balz | Source: Fox Searchlight 35MM Theatrical Print
11 Jul 2007 6:05 PM | Submit Comment
